Marketing Executive - British International

Job Summary:

The Marketing Executive successfully plans, develops, and manages integrated marketing campaigns for multiple congruently running businesses under British International.



Key Responsibilities:

• Liaising and networking with a range of stakeholders including internal & customers, colleagues, partner organisations, and government ministries
• Communicating with target audiences and managing customer relationships
• Sourcing advertising opportunities and placing adverts in the press, internet, specialist publications - or on the radio, locally and/or regionally, all depending on the project
• Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters, pod-casts, and DVDs, etc.
• Writing and proofreading copy; promoting company news to media outlets
• Liaising with designers, printers, photographers, and other marketing support services
• Arranging and managing the effective distribution of marketing materials
• Maintaining and updating databases of competitors, customers and any potential customers
• Organising and/or attending events such as conferences, seminars, receptions and exhibitions
• Conducting in-depth market research not limited to customer questionnaires and focus groups
• Developing and evaluating marketing plans and strategies; managing marketing budgets
• Actively monitoring and reporting on competitor activities

The above indicated job responsibilities are neither exclusive nor exhaustive, and the post holder may be required to undertake other duties and responsibilities commensurate with the post.

Job Details

Preferred Candidate

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